Canvas Firm

Whole Person Leadership. Strategic Consulting. Real Momentum.

At Canvas Firm, we are leadership consultants and strategic partners who help individuals, teams, and organizations close the gap between potential and performance.

We work with men, women, entrepreneurs, intrapreneurs, and organizations to develop leaders, strengthen culture, and build the capacity required to sustain results over time.

Our consulting work is grounded in a simple belief:
leadership doesn’t live in frameworks alone—it lives in people.

At Canvas Firm, we believe leadership should work in real life— not just in theory, not just in boardrooms, and not just during peak moments.

WHY CANVAS FIRM EXISTS

Leadership today is more complex than ever.

Organizations are changing.
Roles are expanding.
Pressure is increasing.
Yet, leaders are expected to perform without burning out.

Much of traditional consulting still focuses on:

  • Strategy without sustainability

  • Skills without identity

  • Performance without recovery

  • Solutions without community

Canvas Firm exists to do consulting differently.

We help leaders and organizations solve the human problems underneath performance challenges—so change actually sticks.

OUR CONSULTING APPROACH

Canvas Firm operates as a leadership and people strategy consulting firm, with a distinct focus on Whole Person Leadership.

That means our consulting work integrates:

  • Leadership psychology and emotional intelligence

  • Culture, engagement, and experience strategy

  • Individual and collective capacity building

  • Execution, accountability, and influence

  • Community and belonging as performance drivers

We don’t just advise from the outside—we partner closely to design solutions that work in real environments, with real people, under real pressure.

Our Story

Built Through Experience. Grounded in Real Leadership Work.

Canvas Firm was built through years of leadership consulting and organizational work across business, higher education, healthcare, athletics, and community spaces.

From the beginning, one pattern kept showing up:
talented leaders weren’t struggling because they lacked skill or ambition—they were struggling because leadership development focused on roles and performance, while ignoring the human beings carrying the responsibility.

Canvas Firm was created to close that gap.

FROM CONSULTING TO A LEADERSHIP PLATFORM

Canvas Firm began as a leadership and people strategy consulting firm, partnering closely with organizations and leaders to improve effectiveness, culture, and performance.

Over time, the work revealed a deeper truth:
lasting leadership impact required more than strategy—it required developing the whole person leading within the system.

That insight led to the evolution of Whole Person Leadership, an integrated approach that connects identity, emotional intelligence, capacity, execution, and belonging.

WHERE WE ARE TODAY

Today, Canvas Firm operates as a leadership consulting and development platform—supporting men, women, entrepreneurs, intrapreneurs, and individual leaders through:

  • Strategic consulting and advisory work

  • Leadership Paths aligned to identity and season

  • Community-centered development

  • Programs, assessments, and immersive experiences

Our work is grounded in one belief:
leadership should be human, effective, and sustainable.

Interested in joining our team?

Learn More

Our Leadership Team

  • Dr. Jeremy C. Hudson

    Founder & Chief Executive Officer

  • Tonya Fleetwood

    Tonya Fleetwood

    Sr. Director, People Strategies

  • Dr. EJ Edney

    Sr. Director, Leadership Development